distribute Documentation
The Stripe for Distribution. AI-powered distribution automation from your URL.
What is distribute?
distribute is an AI-powered distribution automation platform built on the Model Context Protocol (MCP). You provide a URL and budget, distribute handles lead finding, content generation, outreach, optimization, and reporting — all automated.
Getting Started
- Create an account and get your API key
- Configure your own API keys (OpenAI, Apollo, Resend, etc.)
- Install the MCP you want to use
- Start automating from Claude, Cursor, or any MCP-compatible client
Available Workflows
- Sales Cold Email Outreach - Find leads, generate personalized cold emails, send & optimize.
- Journalists Cold Email Outreach - Pitch journalists and media contacts for press coverage.
- Press Kit Generation - Generate and manage press kits for media outreach.
- Webinars - Welcome emails, heat-up sequences, reminders, and post-webinar thank you emails.
- Welcome Email - Automated welcome email for new signups and contacts.
- Media Outlet Discovery - Find relevant media outlets and publications for your brand.
- Journalist Discovery - Find relevant journalists and media contacts for your brand.
Key Concepts
Automated Distribution
Unlike traditional tools that require manual setup at every step, distribute automates the full distribution pipeline. You provide your URL and budget — distribute handles lead finding, content generation, outreach, optimization, and reporting.
Your Own API Keys
distribute uses your own API keys for the underlying services (OpenAI, Apollo, Resend, etc.). You pay those providers directly at their rates — no hidden markups.